How we do.

Frequent communication plus intense concentration. This is the heart of our process, which is based on the principles of agile development, but geared to our strengths & small team size. The result is better quality design, faster turnaround, and more accurate, consistent pricing.

By working quickly and integrating disciplines we are able to identify problems and adapt/correct them on the spot. And by prioritizing goals around quick releases, we can rapidly build momentum and iterate with invaluable staff & customer feedback.

Example sprint

A "sprint" is a 3-10 day block of time dedicated to a single project. On scheduled days, we get up early, drink stronger than usual coffee, and dedicate every spare brain cycle to doing the best work of our lives on your behalf.

Research Analytics, user testing, stakeholder interviews, competitive analysis. Essential, important work. Content Typography and content strategy. Writing and editing. Content is everything. Design Building grids, selecting art, making type and color choices. Design systems that support & enhance content. Code Fast, responsive front-end code. Exquisite content management systems. Testing Device-tests. Browser-tests. User-tests. Slow-connection tests. Triple-checked.
Kickoff
Big team meeting to define tasks and set priorities. Begin competitive research, stakeholder interviews, user testing, analytics. Technology audit.
 Day 2
More research, interviews, information architecture. Content audit & initial strategy. Assess potential design constraints.
 Day 3
Finish research, write up summary. Start writing interface copy. Content strategy. Begin style guide.
 Day 4
Finish style guide, initial design concept sketches, creating visuals. More writing & editing.
 Day 5
Continue evolving design on screen, using real content. Install CMS, setup front-end workflow.
 Day 6
Heavy design work. Gather feedback, make changes. Setup CMS.
 Day 7
Polishing up rough edges, adding design details. Removing stuff that isn’t working or won’t be doable by day 10.
 Day 8
Headphones on, code like crazy. Begin integrating CMS, add logic, setup routing.
 Day 9
Nitty-gritty code day. Add trickier features, animations, general flourish. Start device testing.
 Launch
Keep on testing and codin’. Check off or delete everything on all to do lists. Final speed tests. Move to production.

Our sites are
crazy fast,
easy to manage,
secure,
search-optimized,
beautifully responsive,
well-supported,
art directed
expressions
of our soul.

Back end / CMS

Front end

Creativity

Hosting

Optimization

Project Management

Predictable pricing with
outstanding results

The immersive, unpredictable nature of good design work is notoriously difficult to estimate – and nobody likes a broken promise. So our pricing is a little different than typical web studios.

For starters, we don’t charge by the hour or by the feature (e.g. how much for a calendar, a blog and a contact form?). Instead, we figure out a project plan together that work towards your goals within your financial constraints. We allow the scope to flex in order to ensure we do high-quality, launchable work at a clear, fixed price.

Typical projects range from 2-50k for initial launch, and then some kind of ongoing yearly/monthly budget.

Monthly support

After launch, enjoy 30 days of free support to make sure everything works as expected. After that, our involvement is based around your particular goals & immediate needs. Prices and options will vary from site to site, but here are some common examples.

Sustain

  • Hosting & domain coordination
  • Font licensing
  • Software updates
  • Uptime monitoring
  • Unlimited emergency support
  • Unlimited bug fixes

Optimize

  • Everything in Sustain
  • Unlimited email support
  • Monthly report
  • Performance monitoring
  • Analytics analysis
  • Monthly meeting + half day

Grow

  • Everything in Sustain and Grow
  • Advanced SEO
  • Email marketing
  • A/B testing
  • Monthly meeting + full day

Work with us.

The first step is saying “hello”. Hello!
Your move. Schedule an initial call right now, or send a quick note and we’ll talk soon.

Thank you for writing. We will be in touch soon.